基本信息·出版社：Alpha
·页码：384 页
·出版日期：2009年06月
·ISBN：1592578853
·International Standard Book Number：1592578853
·条形码：9781592578856
·EAN：9781592578856
·装帧：平装
·正文语种：英语
·丛书名：Complete Idiot's Guide to
内容简介 Green is the color of money!
Businesses are always looking to increase their profitability and market share. With rising costs of fuel and consumers targeting environmentally-responsible companies to patronize, businesses have jumped on the green initiative and reaped the financial benefits. The Complete Idiot's Guide(r) to Greening Your Business provides the most up-to-date, concrete, and practical steps for readers to follow to get rich by going green.
*Solid authors with "green" background
*White-hot green market
*Comprehensive, practical business approach
作者简介 Trish Riley is an award-winning environmental journalist and author of The Complete Idiot's Guide(r) to Green Living as well as articles in many publications, including Hemispheres, Audubon Magazine and the Miami Herald.
Heather Gadonniex is the co-founder of Green It Group, a sustainability advisory firm focusing on sustainable business strategy and implementation, green building, and environmental marketing.