How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy S

基本信息·出版社:McGraw-Hill Professional ·页码:64 页 ·出版日期:2005年05月 ·ISBN:007145604X ·条形码:9780071456043 ·装帧:平装 ·正文语 ...

 How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy Successfully


基本信息·出版社:McGraw-Hill Professional
·页码:64 页
·出版日期:2005年05月
·ISBN:007145604X
·条形码:9780071456043
·装帧:平装
·正文语种:英语
·丛书名:The McGraw-Hill Professional Education Series
·外文书名:如何制定和执行战略

内容简介 在线阅读本书

How to Plan and Execute Strategy walks professionals through 24 essential steps for creating and executing sound, profit-driven corporate strategy, understanding strategic options, implementing plans and measuring performance.


作者简介

Wallace Stettinius, D. Robley Wood, Jr., Jacqueline Doyle, and John L. Colley, Jr. are graduate business professors with widespread management experience. They have authored and co-authored of a number of popular professional titles, including Corporate Governance, Corporate Strategy, and others.