Winning: The Ultimate Business How-To Book

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		Winning: The Ultimate Business How-To Book
		Winning: The Ultimate Business How-To Book

基本信息·出版社：HarperCollins Publishers Ltd
·页码：384 页
·出版日期：2006年05月
·ISBN：0007197675
·条形码：9780007197675
·装帧：平装
·正文语种：英语
·外文书名：杰克·韦尔奇: 赢(英国版)

内容简介

Jack Welch knows how to win. During his forty-year career at General Electric, he led the company to year-after-year success around the globe, in multiple markets, against brutal competition. His honest, be-the-best style of management became the gold standard in business, with his relentless focus on people, teamwork, and profits.

Since Welch retired in 2001 as chairman and chief executive officer of GE, he has traveled the world, speaking to more than 250,000 people and answering their questions on dozens of wide-ranging topics.

Inspired by his audiences and their hunger for straightforward guidance, Welch has written both a philosophical and pragmatic book, which is destined to become the bible of business for generations to come. It clearly lays out the answers to the most difficult questions people face both on and off the job.

Welch's objective is to speak to people at every level of an organization, in companies large and small. His audience is everyone from line workers to MBAs, from project managers to senior executives. His goal is to help everyone who has a passion for success.

Welch begins Winning with an introductory section called "Underneath It All," which describes his business philosophy. He explores the importance of values, candor, differentiation, and voice and dignity for all.

The core of Winning is devoted to the real "stuff" of work. This main part of the book is split into three sections. The first looks inside the company, from leadership to picking winners to making change happen. The second section looks outside, at the competition, with chapters on strategy, mergers, and Six Sigma, to name just three. The next section of the book is about managing your career—from finding the right job to achieving work-life balance.

Welch's optimistic, no excuses, get-it-done mind-set is riveting. Packed with personal anecdotes and written in Jack's distinctive no b.s. voice, Winning offers deep insights, original thinking, and solutions to nuts-and-bolts problems that will change the way people think about work.

--This text refers to the Hardcover edition.
媒体推荐 Customer Reviews
１．A slightly more insightful Jack Welch shares wisdom, April 7, 2005
By Michael Erisman (Seattle, WA)

There are two ways to look at this book and at Jack's management philosophies. One can focus on Jack Welch the person, or Jack Welch the business leader. For those who choose to focus on Jack Welch as a person and how he lived his personal life, then I suggest he is not the man to follow. However, if you want some simple, powerful and proven management practices, then he is arguably one of the best ever.

I continue to be amazed at the simple clarity of his message: empower others, ask questions, tap into the potential of all of your associates, choose integrity and candor over charts, graphs, and politics, and spend more time in action instead of planning and posturing budgets. I cannot read his words, or hear him speak without feeling again as I did as a member of his team at GE. Without fail, I was inspired and honored to be at a company which really believed that bureaucracy was to be avoided, and those who could look at reality without the politics and act accordingly were highly regarded. The one aspect I did not count on was that after leaving GE due to geographical and travel demands, those simple truths which engage and inspire people to reach stretch goals would be so rare. In fact the most basic aspects of candor and open honest dialog about the business are punished in some organizations.

The book itself is written in a conversational tone. It is easy to read, and feels as though you are in a dialog with him over a cup of coffee. Several key themes emerge which may be surprising to others who know him by reputation only.

One, Jack holds no malice and actually celebrates those whose careers involved leaving GE for roles elsewhere. This is a rather unique view, as many organizations have a misguided loyalty requirement that actually stifles the very performance potential they seek. Second, Jack seems to be more reflective of how he missed the boat on the whole work/life balance concept. Third, his willingness to openly admit mistakes is refreshing and contrary to his criticisms by others of his ego.

I found the sections on developing people, and setting business strategy to be most helpful. He understands, where few others do, that huge PowerPoint decks and consultants will not meet the need of your clients, nor will the usual political tactics help your business move forward.

I recommend this book highly, it is much more real than anything he has written before, and his passion and energy jump off every page.

编辑推荐 Amazon.com
If you judge books by their covers, Jack Welch's Winning certainly grabs your attention. Testimonials on the back come from none other than Warren Buffett, Bill Gates, Rudy Giuliani, and Tom Brokaw, and other praise comes from Fortune, Business Week, and Financial Times. As the legendary retired CEO of General Electric, Welch has won many friends and admirers in high places. In this latest book, he strives to show why. Winning describes the management wisdom that Welch built up through four and a half decades of work at GE, as he transformed the industrial giant from a sleepy "Old Economy" company with a market capitalization of $4 billion to a dynamic new one worth nearly half a trillion dollars.

Welch's first book, Jack: Straight from the Gut, was structured more as a conventional CEO memoir, with stories of early career adventures, deals won and lost, boardroom encounters, and Welch's process and philosophy that helped propel his success as a manager. In Winning, Welch focuses on his actual management techniques. He starts with an overview of cultural values such as candor, differentiation among employees, and inclusion of all voices in decision-making. In the second section he covers issues around one's own company or organization: the importance of hiring, firing, the people management in between, and a few other juicy topics like crisis management. From there, Welch moves into a discussion of competition, and the external factors that can influence a company's success: strategy, budgeting, and mergers and acquisitions. Welch takes a more personal turn later with a focus on individual career issues--how to find the right job, get promoted, and deal with a bad boss--and then a final section on what he calls "Tying Up Loose Ends." Those interested in the human side of great leaders will find this last section especially appealing. In it, Welch answers the most interesting questions that he's received in the last several years while traveling the globe addressing audiences of executives and business-school students. Perhaps the funniest question in this section comes at the very end, posed originally by a businessman in Frankfurt, who queried Welch on whether he thought he'd go to heaven (we won't give away the ending).

While different from the steadier stream of war stories and real-life examples of Welch's first book, Winning is a very worthwhile addition to any management bookshelf. It's not often that a CEO described as the century's best retires, and then chooses to expound on such a wide range of management topics. Also, aside from the commentary on always-relevant issues like employee performance reviews and quality control, Welch suffuses this book with his pugnacious spirit. The Massachusetts native who fought his way to the top of the world's most valuable company was in many ways the embodiment of "Winning," and this spirit alone will provide readers an enjoyable read. --Peter Han --This text refers to the Hardcover edition.


专业书评 From Publishers Weekly
Starred Review. One oft-heard comment about Welch's generally praised (and bestselling) 2001 memoir, Jack: Straight from the Gut, was that the book skimped on useful business advice. The respected but controversial former chief of General Electric pays readers back double here. Written with Welch's wife, a onetime editor of the Harvard Business Review, the book delivers a brilliant career's worth of consistently astute (and often iconoclastic) business wisdom and knowledge from the man Fortune magazine called "the manager of the century." Welch knows what he's talking about, and here offers an admirably concise primer on how to do business that's a paragon of tough common sense. From practices he employed at GE (e.g., the much-debated differentiation, which includes winnowing 10% of the workforce at regular intervals), to the personal qualities that lead to success (to Welch, candor is essential), to advice on job hunting and how to work with a bad boss, to ways to maximize the budget process (divorce it from performance rewards), Welch comments frankly and by myriad example, with a common touch that will draw readers in ("that was hardly the first time I'd gotten my clock cleaned by the press"). He explains upfront that the book arose as an attempt to codify his beliefs, in response to the many questions he's received at numerous public appearances since he retired from GE in 2001; as such the book has a somewhat lumpy feel, like an overstuffed bag of presents. But the writing, full of personality and ideas, is a model of clarity and insight, even on such dense subjects as the quality control program Six Sigma. It's difficult to think of anyone in business who wouldn't benefit from reading this savvy, engaging cubicle-to-boardroom guide to success; and it's likely, given Welch's reputation and the massive ad/promo HarperCollins is putting behind the book, that enough business people will want to read it to push it toward the top of the charts. (Apr. 5)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to the Hardcover edition.

From AudioFile
It's a treat to hear the management icon read all 11 hours of this tightly written primer on winning. The title is an MBA-level course with the extemporaneous spontaneity of the author's stump speeches. His voice, along with a stunning collection of insights on managing people, somehow engages the heart and softens a leader not known for his softness. Based on questions that he says came to him from people in classes and in elevators, the book seems to hold nothing back. For such a well-organized and encyclopedic lesson (with CDs nicely labeled as to contents), this is a remarkably personal audio by a gravelly voiced author who is not just any talking head. T.W. © AudioFile 2005, Portland, Maine-- Copyright © AudioFile, Portland, Maine --This text refers to the Audio CD edition.

Publishers Weekly (starred review)
"It’s difficult to think of anyone in business who wouldn’t benefit from reading this savvy, engaging cubicle-to-boardroom guide to success." --This text refers to the Paperback edition.

WARREN E. BUFFETT, chairman, Berkshire Hathaway
"When you talk with Jack about management, his energy and passion fill the room." --This text refers to the Hardcover edition.

WARREN E. BUFFETT, chairman, Berkshire Hathaway
"When you talk with Jack about management, his energy and passion fill the room." --This text refers to the Paperback edition.

New York Times
"Now is the time." --This text refers to the Paperback edition.

Fortune
"Manager of the Century" --This text refers to the Paperback edition.

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