Strategic Management in Action

基本信息·出版社：Pearson Education
·页码：368 页
·出版日期：2008年02月
·ISBN：0131579878
·条形码：9780131579873
·装帧：平装
·正文语种：英语

内容简介

For undergraduate and graduate courses in Strategic Management.

Strategic Management in Action, 4/e, clearly illustrates the most current strategic management practices today by presenting theories, ethical dilemmas, and unique strategies of real managers and organizations in action.