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Store Presentation and Design | ![]() |
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Store Presentation and Design | ![]() |
This book illustrates how store design, visual merchandising, and display have become closely inter-related and keeps you abreast of the latest trends in new materials, fixturing, lighting, interior design, store layout, props and signage. Learn why the store itself is the most influential salesperson... it 's the store's design and displays that showcase the merchandise, project the store's image, entice the customer to buy, and create a customer's most lasting impression.
Store Presentation & Design is a treasure trove of ideas that you will refer to time and again.
176 pages 8 1/2" x 11" 300 color photos 1-58471-035-7